We make every effort to offer you with information about products and services you might discover intriguing and helpful. Relationship-based ads and online behavioral marketing help us do that.

Bank of America takes part in the Digital Advertising Alliance (“DAA”) self-regulatory Concepts for Online Behavioral Advertising and utilizes the Marketing Options Icon on our behavioral advertisements on non-affiliated third-party sites (leaving out ads appearing on platforms that do decline the icon). Ads served on our behalf by these companies do not contain unencrypted personal information and we restrict the use of individual information by companies that serve our ads. To read more about advertisement options, or to opt out of interest-based advertising with non-affiliated third-party sites, check out YourAdChoices powered by the DAA or through the Network Marketing Initiative's Opt-Out Tool. You may also check out the individual websites for extra details on their data and privacy practices and opt-out options.

For more information about relationship-based advertisements, online behavioral advertising and our personal privacy practices, please examine the Bank of America Online Personal Privacy Notification and our Online Personal Privacy Frequently Asked Questions.

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